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Luxury Transportation,  Charity & Philanthropy

Rolls Royce Celebrates Women ‘Phantom Phenoms’ Redefining Brand

Phantom Phenoms rewrite the rules for the modern Rolls-Royce woman.

Welcoming a new feminine face to the marquee, Rolls-Royce celebrates the accomplishments of 9 phenomenal women in the USA, bringing a female essence to the iconic brand; a move that is a breath of fresh air in luxury automotive.

Dubbed “Phantom Phenoms” these women at the apex of their careers are partnered with the iconic brand that sits at the apex of the luxury world. These patronnes of the brand are phenomenal women being recognized for their accomplishments, leadership and philanthropy in their respective fields and regions and represent for Rolls-Royce the new feminine face for the iconic marquee.

Martin Fritsches, President & CEO of Rolls-Royce Motor Cars Americas, commented, “Phantom Phenoms exhibit an aura of presence and power reminiscent of Rolls-Royce Phantom. Each of them has defined and achieved their own success, and we are honored they have chosen a Rolls-Royce motor car to help celebrate that success. We invite everyone to join us in applauding their success in business and their passion in giving back to their community.

Video features Alexandra Park Souto, Co-Founder, Rare Animal Founder, Women Nation

Located from Beverly Hills to Dallas, Miami, Austin, and Washington , D.C., these women succeed as leading realtors, designers, jewellery magnets, and personal service entrepreneurs. Each of them is associated with charitable activities that span a range of causes, such as helping disabled children experience better quality of life, equine therapy, encouraging women entrepreneurs to bring clean water to rural communities in Latin America. Rolls-Royce captured the enthusiasm and personality of each Phenom alongside Rolls-Royce Phantoms in creating a visual gallery of their collective excellence.

Like the Phantom, each of these business owners has a dominant presence, and they’ve built their reputations to be the best they can be. They’re not one to traverse life in the slow lane. They strive to achieve and perform not just for themselves but for their communities. Exhibiting beauty, charisma and compassion, Phantom Phenoms share a passion for their philanthropy that makes them stand out in their communities.

Martin Fritsches, President & CEO of Rolls-Royce Motor Cars Americas, commented, “Phantom Phenoms exhibit an aura of presence and power reminiscent of Rolls-Royce Phantom. Each of them has defined and achieved their own success, and we are honored they have chosen a Rolls-Royce motor car to help celebrate that success. We invite everyone to join us in applauding their success in business and their passion in giving back to their community.

To celebrate these individuals, Rolls-Royce and its network of ultra-luxury retailers will kick off a series of local events. — events organised to raise funds for a Phantom Phenom funded local or national charity. Events will take place if the CDC guideline is considered safe.

Meet the Rolls-Royce Phantom Phenoms of 2020

ELLA PETERS

ella peters rolls royce phantom phenom cq5dam.web .1920 Rolls Royce Celebrates Women 'Phantom Phenoms' Redefining Brand - EAT LOVE SAVOR International luxury lifestyle magazine and bookazines
Ella Peters, Founder & Creative Director, JOVADI, photo courtesy of Rolls-Royce
Rolls-Royce Motor Cars Sterling recognizes the phenomenal Ella Peters, Founder & Creative Director, JOVADI

Ella is a woman of many firsts, including becoming the first woman of colour to launch a luxury brand of high-end jewellery in Paris. Ella founded the JOVADI brand in response to a deep desire to share her love for beauty and timeless elegance by adorning women with the most dazzling jewels in the world. She is passionate about providing value for Africa and promoting the continent’s active participation in the sector. Ella is also an advocate for the Children’s National Hospital, which supports all children and has provided more than $68 million in pro bono care.

QUOTE: “I live by my core values of L.I.F.E: Legacy, Innovation, Family and Excellence.”

Ella will be celebrated and feted as the Sterling Phantom Phenom at a special event showcasing a collection of bespoke jewelry creations from JOVADI alongside Rolls-Royce’s pinnacle product, the eight generation Phantom, Ella’s coach of choice.

LEE BAILEY

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Lee Bailey, Entrepreneur and Community Philanthropist, photo courtesy of Rolls-Royce

Rolls-Royce Motor Cars Dallas has elected to highlight the efforts of Phantom Phenom Lee Bailey, Entrepreneur and Community Philanthropist

Lee is involved in many local organizations within Texas, including the Ronald McDonald House of Dallas, where she served on the group’s advisory board and development committee. Having built a business empire including dozens of franchises with the quick service brand, Lee has also built a way to give back to the community where she does business. She has also served with DIFFA (Design Industries Foundation Fighting AIDS), Kidney Texas Inc., and the Nexus Women’s Auxiliary. Her work with the After-School Stars (ASAS) provides comprehensive after-school programs that keep children safe and help them succeed in school and life and give back to their communities.

Lee Bailey, a community philanthropist with an award-winning eye for style and design, will host a kick-off dinner for North Texas Giving Day at her home in support of the After-School All-Stars (ASAS).

ALEXANDRA PARK SOUTO

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Alexandra Park Souto, Co-Founder, Rare Animal Founder, Women Nation, photo courtesy of Rolls-Royce

Rolls-Royce Motor Cars Austin Phantom Phenom Alexandra Park Souto, Co-Founder, Rare Animal Founder, Women Nation

As the Co-Founder of a global design and strategy consultancy, Alexandra re-imagines a better future through strategic solutions and creative innovations. With this in mind, she founded Women Nation, a members-only private organization that establishes a synergy between its female members and nurtures sisterhood. The mission behind Women Nation is, through the empowerment of women, bridging gender disparity in corporations and governments. She is also a leading advocate for The Center for Child Protection, an organization spearheading the end of child abuse in Austin, Texas.

“Society’s challenges inspire me to promote and influence change.”

This visionary is hosting a two-part event. Rolls-Royce Motor Cars Austin will host a bespoke drive experience for her clients and friends in Austin. This two-part event will conclude with an intimate gathering in the Park Souto home that benefits the Center for Child Protection.

COLLEEN ELLISON

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Colleen Ellison, Vice President of Sales & Marketing, ASGi Homes, photo courtesy of Rolls-Royce

Rolls-Royce Motor Cars Houston will fete Phantom Phenom Colleen Ellison, Vice President of Sales & Marketing, ASGi Homes

Colleen’s heart extends beyond the world of real estate; she is an avid supporter of the Arrow Ministries organization, which serves to foster and adopt children who have experienced abuse, trauma, and instability. Arrow Ministries also recruits and trains foster families, as well as provides community-based services improving the stability of family units.

Post Oak Motors Houston will fete Phantom Phenom Colleen Ellison by hosting an intimate affair. This mission-driven event will benefit Arrow Ministries. Nearly six years ago, Colleen and her husband Bill Ellison opened their hearts (and home) to three children, extending their family of four, with the help of Arrow Ministries making this cause one that is dear to her heart.

RENEE TIMS

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Renee Tims, Entrepreneur and President & Founder: The Wright Residential Home, Wright Road Adult Day Program, Epic Residential Homes, Inc., Wright Residential Homes, Inc., Wrap Around Me, Community Joint Venture, Inc., Maliyah’s Place, Family to Family Funeral Services, photo courtesy of Rolls-Royce

Rolls-Royce Motor Cars Beverly Hills is proud to support Phantom Phenom Renee Tims, Entrepreneur and President & Founder: The Wright Residential Home, Wright Road Adult Day Program, Epic Residential Homes, Inc., Wright Residential Homes, Inc., Wrap Around Me, Community Joint Venture, Inc., Maliyah’s Place, Family to Family Funeral Services

For 30 years, Renee has provided services to foster children and the intellectually-challenged — assisting them with residential home care, adult day programs, transportation, family home agency, independent and supported living, parenting, and vocational training. In 2018, she founded a funeral service revolutionizing the status quo by treating those who have lost loved ones with the utmost respect, care, and service.

Beverly Hills Phantom Phenom Renee Tims, a remarkable philanthropist and visionary, will be recognized at a celebratory event this Fall benefitting South Central Los Angeles Regional Center, a non-profit, community based organization that ensures individuals with developmental disabilities are assisted in living the highest quality life possible in their communities. O’Gara Beverly Hills is proud to honor Renee Tims and her philanthropic efforts.

HILARY ROBERTS

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Hilary Roberts, Recording Artist and the Founder of The Red Songbird Foundation, photos courtesy of Rolls-Royce

Rolls-Royce Motor Cars Beverly Hills is proud to support Phantom Phenom Hilary Roberts, Billboard #1 Recording Artist and the Founder of The Red Songbird Foundation.

Hilary Roberts uses the darkness of her past as a catalyst to inspire others. She sings and speaks passionately, hoping her personal story will empower those around her. Her philanthropic efforts began in 2009, helping people on a more personal level and through this work, she officially launched The Red Songbird Foundation in 2019, which assists the less fortunate in obtaining treatment for trauma, mental health, alcoholism, and substance abuse.

This Fall, O’Gara Coach will celebrate Beverly Hills Phenom Hilary Roberts, a renowned recording artist who uses the darkness of her past to inspire others. This special occasion will pay homage to her philanthropic achievements with the Red Songbird Foundation, a non-profit organization launched by Hilary in 2019 that aims to help those less fortunate obtain the care they need for trauma, mental health, alcoholism or substance abuse.

MELISSA MULLER

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Melissa Muller, photo courtesy of Rolls-Royce

Rolls-Royce Motor Cars Dallas also recognizes Phantom Phenom Melissa Muller, Real Estate Professional and Owner, RefineU Medspa

Melissa is the owner of her own real estate company, Melissa Muller Realty, where she has worked as a luxury real estate professional for over 30 years.  She also opened RefineU, a Texas medical spa specializing in natural and non-surgical medical aesthetics, last year. Melissa supports many local charities, including Spokes for Hope, The Gatehouse, The Grace, and New Friends New Life, among others.

Rolls-Royce Motor Cars Dallas will recognize Phantom Phenom Melissa Muller, Owner of RefineU and a veteran Texas real estate expert, in a celebration honoring New Friends New Life, an organization that restores and empowers trafficked girls and sexually exploited women and children by providing access to education, job training, interim financial assistance, mental health, and spiritual support.

SANDRA FIORENZA

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Sandra Fiorenza, photo courtesy of Rolls-Royce

Rolls-Royce Motor Cars Miami is excited to honor Phantom Phenom Sandra Fiorenza, Real Estate Professional, Sotheby’s International Realty, Lifestyle and Marketing Expert

Beyond being a real estate expert at Sotheby’s International Realty and a Lifestyle Advisor, Sandra has a distinct international background. Fluent in five languages, she utilizes her multifaceted expertise when working with international clients to advise and help them through their decision making to ensure a seamless transition to South Florida for those migrating from abroad, which she has a great passion for. In addition to her professional career, Sandra is an accomplished equestrian who is passionate about horses and helping others. She is an active Board Member of Give Back for Special Equestrians, a Florida-based non-profit providing therapeutic horseback riding for children and veterans with physical, emotional, and mental disabilities.

“Be yourself because everybody else is taken.”

Rolls-Royce Motor Cars Miami will honor Phantom Phenom Sandra Fiorenza, a passionate equestrian and international real estate expert, with a birthday party on September 20th at her waterfront estate. In lieu of gifts, Sandra is asking her close friends to consider making a donation to Give Back for Special Equestrians.

STEPHANIE SHOJAEE

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Stephanie Shojaee, photo courtesy of Rolls-Royce

Rolls-Royce Motor Cars Miami has chosen to also salute Phantom Phenom Stephanie Shojaee, Chief Marketing Officer, Shoma Group

Stephanie is the CMO of an award-winning real estate development company specializing in residential and commercial projects. Philanthropy is a cornerstone of her active life. She is a major supporter of Blue Missions Group, a clean-water charity and non-profit dedicated to connecting rural families with fresh water in Latin America. Additionally, she supports a variety of non-profit organizations, including World Vision, St. Jude Children’s Research Hospital, Operation Smile, Motivational Edge, and the Leukemia & Lymphoma Society of South Florida.

“I believe hard work, drive and consistency put you in a position where luck can find you.”

Rolls-Royce Motor Cars Miami will salute Phantom Phenom Stephanie Shojaee, the Chief Marketing Officer of SHOMA Group, with a star light soirée atop the SHOMA building in downtown Coral Gables. Overlooking the spectacular Miami skyline, Stephanie will speak to her work on behalf of Blue Missions Group.

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