Blue Infinity 1 Pioneering new co-ownership platform, Meros, launches to bring Sunseeker ownership to an emerging new market of sharing economy customers - EAT LOVE SAVOR International Luxury Lifestyle Magazine
Yachts

Pioneering new co-ownership platform, Meros, launches to bring Sunseeker ownership to an emerging new market of sharing economy customers

The ‘Meros Sunseeker Co-Ownership,’ created by Meros and perfected by Sunseeker, combines the dream of yacht ownership with the convenience of a charter, allowing up to four owners to invest in equal shares in beautiful new Sunseeker vessels, the first of which is the incredible ‘M/Y Blue Infinity’ 86 Yacht.

This new initiative is set to revolutionize and expand the yacht ownership market, allowing a new generation of yacht owners to partake in and enjoy the luxurious lifestyle offered by one of the world’s most discerning yacht brands.

“We are so thrilled that today, together with the Sunseeker London Group, we launch Meros. Once an idea and now a reality, we believe it is the time to show people what we have been building. Our co-ownership/yacht sharing platform has been designed around the owners’ desires and expectations. We know that they have nothing but peace, adventure and exploration ahead of them once they join the Meros-Sunseeker family. From recruiting the first-class crew, to providing exceptional gastronomy, arranging berthing, insurance, and administrative responsibilities, we have it covered. Simply sit back and enjoy the unique luxury of life on the water that only Meros management, paired with a Sunseeker yacht, can offer.” said, Martin Huber, Managing Director at Meros.

Ownership is managed by Meros in association with the team at the Sunseeker London Group, who bring a wealth of industry experience and knowledge to the partnership.

meros yacht Blue Infinity 4 Pioneering new co-ownership platform, Meros, launches to bring Sunseeker ownership to an emerging new market of sharing economy customers - EAT LOVE SAVOR International Luxury Lifestyle Magazine

The Sharing Economy Meets Yachting

In just a few short years, the sharing economy has become a commonplace concept, with more people seeking to divide resources and ownership rather than making a single purchase. This has been observed in a variety of industries, including the luxury travel sector, with car, plane, and helicopter leasing becoming increasingly popular. With Meros, a limited number of owners can now own their very own Sunseeker yacht. Meros sees this as an opportunity to expand the luxury boat market with a quality-driven alternative, attracting a new generation of customers who have adopted the sharing economy as a way of life.

With the easing of travel restrictions in many countries and the enthusiastic return of the tourism industry, there is certainly pent-up demand from people looking to invest in luxury leisure and recreational activities and experiences. With the global yacht charter market valued at around US$10.91 billion in 2019, Europe’s share at more than 50%, and compound annual growth (CAGR) forecast at 25.6% between 2020 and 2028, this further cements the need for this unique style of yacht ownership.

meros yacht Blue Infinity 6 Pioneering new co-ownership platform, Meros, launches to bring Sunseeker ownership to an emerging new market of sharing economy customers - EAT LOVE SAVOR International Luxury Lifestyle Magazine

About ‘M/Y Blue Infinity’ 86 Yacht

The stunning ‘M/Y Blue Infinity’ 86 Yacht, a highly luxurious Sunseeker superyacht based in the Balearics, is the first yacht available for shared ownership with Meros. She has four cabins that can accommodate up to eight guests, a saloon with wraparound glazing and full-height windows that provide uninterrupted panoramic views, and is outfitted with hand-finished furnishings and cutting-edge technology. Owners can access the Mediterranean’s beautiful, secluded beaches and beach-side restaurants thanks to her own tender and jet ski. The full-time 4-person crew will be on hand to ensure that all time aboard runs smoothly for those who wish to entertain. The Mediterranean-inspired ‘M/Y Blue Infinity’ features an outdoor bar, BBQ, hydraulic bathing platform, and extendable balcony, all of which contribute to the effortless luxury of this stunning superyacht. She is, without a doubt, the ideal yacht for the launch of this exciting new venture.

Chris Head, Director of Sales at Sunseeker London Group, comments: “’M/Y Blue Infinity’ is a seductive combination of style and exclusivity; this 86 Yacht really does deliver on all fronts. From bow to stern, every detail has been crafted to perfection. We’re excited to be involved in bringing this new concept of yacht ownership across the Mediterranean to the market. “As well as joining the Meros Members Club, Meros co-owners will be a welcome addition to the Sunseeker Family. This exclusive network includes invitations to our new model launches, International Boat Shows & VIP events and owner cruises. Through Meros, we’re offering Sunseeker yacht ownership at a quarter of the cost. Simple, honouring your time and our heritage, while always prioritising your experience.”

 

For more information about Meros, please visit www.meros-yachtsharing.com

 

gold divider Pioneering new co-ownership platform, Meros, launches to bring Sunseeker ownership to an emerging new market of sharing economy customers - EAT LOVE SAVOR International Luxury Lifestyle Magazine

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