The Origins of The Knickerbocker Hotel
Built in 1906 by John Jacob Astor IV, scion of one of America’s wealthiest families, The Knickerbocker was host to the world’s biggest names in entertainment, politics, culture and high society in the earliest years of the 20th century. Its design, iconic Beaux-Arts, the glamorous European luxury, and welcoming American hospitality made it “the” place to be for glitterati and dignitaries. Its legendary barroom became known as “The 42nd Street Country Club.”
Open for a mere fifteen years, The Knickerbocker was one of three entities—along with the subway and the New York Times—whose arrival at the crossroads of 42nd Street and Broadway transformed sleepy Times Square into New York City’s biggest tourist destination. The end arrived with the onset of Prohibition and marked the beginning of the end for the hotel renowned for its lavish parties and nightlife. In 1921 the property was converted into offices and was designated as a New York City Landmark in 1988. Today, The Knickerbocker is reborn as a Manhattan premier luxury lifestyle hotel.
The First Luxury Hotel in Times Square
Channeling the glamour of New York City’s Gilded Age with style and sophistication, the iconic landmark is reborn bringing unparalleled levels of real world modern luxury to Times Square. The Knickerbocker, the legendary monument with a famous pedigree, John Jacob Astor IV’s stunning 1906 Beaux Arts masterpiece once the host to names like Rockefeller, Fitzgerald and famed Italian tenor Enrico Caruso is now reimagined into a contemporary serene haven, designed to be an extension of life at home, where the individual needs of savvy modern travelers are met, luxury and necessities at your fingertips. Located in the heart of Times Square, with iconic Views and a legendary history, this hotel features 330 contemporary guestrooms and suites, with a state-of-the-art fitness studio & wellness programs and is walking distance to Broadway Theaters, Fifth Avenue, Rockefeller Center, Radio City Music Hall, MoMA, Central Park, Madison Square Garden, Bryant Park and priority reservations are provided to Charlie Palmer’s Michelin-starred Aureole.
For more information visit http://theknickerbocker.com